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Archive | Strategy and planning

14 Nov

Pricing Right

Cutting prices in response to low cost competitors won’t just hurt your profitability, it can also distract from lucrative growth opportunities.

06 Aug

Why Is Groupon Failing?

Groupon’s fall from grace is an excellent case study in how short-term growth can’t hide a broken business model forever.

16 Jul

Business Plans Suck! (Mostly)

The success of your business plan will depend a great deal on when you prepare it, how much effort you invest, and the marketing insight that informs it.

12 Jun

B-BBEE Will Never Work

Government policies and business plans need to clearly define what they are trying to achieve otherwise they will never succeed.